Have you ever come across the concept of the customer journey? Today, we're thinking about how it impacts your keyword research.
When we’re doing keyword research, we want to understand what each stage of the customer journey looks like for our business.
When we are creating content, be it for search engine visibility, or when talking to our audiences across email and social, we want to make sure we are addressing each stage of the customer journey.
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Want to get Kanye confident with your keywords? The keyword research course is included in my signature programme, The SEO Bundle. Head to marketingwithmenekse.com to find out more.
Meanwhile, hit subscribe, and I’ll see you in our next weekday episode!