The nature of online courses and programmes is going to change drastically over the next couple of years.
Just to be clear: No, I am not telling you that your business is over if you sell content.
But I am telling you that you can no longer sell generic content that lacks nuance for a high price tag.
I’m telling you that you can no longer put a premium price tag on courses that are filled with easily available information as a long-term strategy.
Topics covered in this episode include…
- Future of online courses
- The changing nature of selling courses
- The evolution of customer expectations
- How to create a valuable course in a context-driven online world
- Strategies for updating and reviewing courses
- The importance of providing real-world opportunities and 1-1 support
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